Free Marketing Course – Paying & Getting Paid for Instagram Posts

Paying For Sponsored Ads The first option is paying for sponsored ads, which are essentially Instagram ads. To do this, you will first need a Facebook page and Ad account, which I’ve talked about setting up here: Free Marketing Course – Facebook Page Guide & Free Marketing Course – Facebook Business Manager. 2. Shoutouts You…

Free Marketing Course – How to Increase Your Followers & Exposure

The first step is to follow your 10 Instagram competitors, click on their followers, and ENGAGE! For the best follow back percentage, I would recommend: Following 100 of your competitors followers Like 2-3 of their pictures Comment on at least one of them Of course, this can become tedious, so you can hire a freelancer…

Free Marketing Course – Instagram Introduction

I’m sure everyone knows what Instagram is, and how powerful of a platform it is for your business through visual content. Instagram Stats Instagram generates 120 times more engagement per follower than Twitter Instagram makes it easy to share visual content to your other marketing channels (which I talked about in detail here: Free Marketing Course…

Free Marketing Course – Facebook Pixel

What is the Facebook Pixel? The main purpose of a Facebook Pixel is to track users that navigate on to certain pages of your website. The Facebook Pixel can be used in different ways including: Measure conversions (orders, sign ups, etc.) Get insights about people who visit your site Build custom audiences of recent website…

Free Marketing Course – Facebook Business Manager

To create ads on Facebook & Instagram, you need to make a Business Manager Account to create an ad account. Make sense? You can do this if you already have a personal page by clicking this link business.facebook.com and creating a business account, which Facebook will guide you through. Once you’ve created your Facebook Business Account, you…

Free Marketing Course – The 4 Elements of a Perfect Ad Copy

1. Visual: The ad visually needs to look professional, with high-quality images and no spelling mistakes within the text. 2. Relevance: Is your ad relevant to your target market? You can set your target audience based on demographic and interest when setting up a Facebook Ad (or another platform), which I will go through later….

Free Marketing Course – Keyword 101

Keyword research is a crucial step in determining what you want to rank for in search engines. Keywords are used and found in social media bios, page/post titles, content, URLs, and meta description. You want to eventually rank for many keywords, but it’s important to find one important keyword you can positively rank for on…

3 Tips For SEO

1. Focus your content and be thorough with it Websites that have a focused niche will do better than websites that try and focus on everything (sucks for my site then). But when you are writing your content, try and poke as many holes as possible. For example, if your site is about fitness, and…

Influencer Marketing 101

I should have probably made this post before the previous one lol, but what is Influencer marketing? Well if you didn’t know, influencer marketing is the practice of building relationships with people who can build relationships for you. Influencers can be used to reach audiences with trust as they have already built trust between their…