Free Marketing Course – Facebook Business Manager

To create ads on Facebook & Instagram, you need to make a Business Manager Account to create an ad account. Make sense? You can do this if you already have a personal page by clicking this linkĀ business.facebook.comĀ and creating a business account, which Facebook will guide you through. Once you’ve created your Facebook Business Account, you…

Free Marketing Course – The 4 Elements of a Perfect Ad Copy

1. Visual: The ad visually needs to look professional, with high-quality images and no spelling mistakes within the text. 2. Relevance: Is your ad relevant to your target market? You can set your target audience based on demographic and interest when setting up a Facebook Ad (or another platform), which I will go through later….

Free Marketing Course – Keyword 101

Keyword research is a crucial step in determining what you want to rank for in search engines. Keywords are used and found in social media bios, page/post titles, content, URLs, and meta description. You want to eventually rank for many keywords, but it’s important to find one important keyword you can positively rank for on…

3 Tips For SEO

1. Focus your content and be thorough with it Websites that have a focused niche will do better than websites that try and focus on everything (sucks for my site then). But when you are writing your content, try and poke as many holes as possible. For example, if your site is about fitness, and…

Influencer Marketing 101

I should have probably made this post before the previous one lol, but what is Influencer marketing? Well if you didn’t know, influencer marketing is the practice of building relationships with people who can build relationships for you. Influencers can be used to reach audiences with trust as they have already built trust between their…

Music Marketing #1

Hey guys, I’ve decided to start writing about music marketing because it’s something I should know this myself, but if it benefits another person then that’s even better! This first post is going to be a bit off track to what you’re expecting, but it’s something that will definitely bridge the gap between you and…

Marketing Brand

This is going to be something short, but definitely a strong element to ponder on. I’ve slightly touched on this before, but a brand is way more than a logo. When you think about all the high-end hotels e.g. Hilton, Marriott etc. If you swapped the logos around would you even know the difference? Probably…

7 Brand Design Elements

This is a complicated subject and is much more than having a logo, I mean everyone has a logo. Having a logo is only a small piece of the pie and in your brand ecosystem (website, social media, email etc.) Your brand will need to show up consistently the same on each platform and here’s…

3 Tips on Getting A Job in Marketing

1. Gain Experience I think this is the most important one out of all of them and I know it’s easier said than done as I am in this exact place of “trying to get experience”. Having a marketing degree is great, but what is more so important is getting experience. There are many people…