Google has so many marketing tools, and to be honest, it’ll be too much for me to get into, and it’s simply not worth my time to get too deep into it. Nonetheless, I’m still here to help you. Many people probably don’t know this, but Google has FREE training for all their tools. Click…
Tag: Marketing Tips
Free Marketing Course – Rich Pins
There are three types of Rich Pins that add extra information on a pin Product – Shows price, where to buy, and availability Recipe – Shows ingredients, cooking times, and serving sizes Article – Shows headline, author, and story description Here you can find how to set up each pin: https://developers.pinterest.com/docs/rich-pins/overview/?
Free Marketing Course – Pinterest 101
Pinterest is a content sharing service where users can “pin” images and videos to their pinboard. You can follow all of someone’s boards or just the ones you like from that person. Once you create your account, follow the same optimisation practices within your bio, etc. As I wrote about for Instagram here: Free Marketing…
Free Marketing Course – Twitter Ads
Twitter Ads are common knowledge, so I’m not going to go too deep into it, but there are a couple of extra things you should know within Twitter ads that will boost your marketing efforts. Firstly, to set up a Twitter ad: Go to ads.twitter.com Log into the Twitter account you want to link your…
Free Marketing Course – What to Tweet
It’s been a while, hasn’t it? The truth is I haven’t been in the mood to write anything on my blog (even now). And going back to my initial course where I relay this information, most of the stuff you should know already. Like, “How to change your Twitter header,” so I just decided not…
Free Marketing Course – Paying & Getting Paid for Instagram Posts
Paying For Sponsored Ads The first option is paying for sponsored ads, which are essentially Instagram ads. To do this, you will first need a Facebook page and Ad account, which I’ve talked about setting up here: Free Marketing Course – Facebook Page Guide & Free Marketing Course – Facebook Business Manager. 2. Shoutouts You…
Free Marketing Course – 4 Ways to Convert Followers to Sales & Leads
Make It Easy For Them To Buy The reason people follow a brand on Instagram is because they like the product or service they provide, and they want to look out for new products, information, promotions, etc. Including a link in your bio to your website is a first step. With a call-to-action (CTA) within…
Free Marketing Course – How to Increase Your Followers & Exposure
The first step is to follow your 10 Instagram competitors, click on their followers, and ENGAGE! For the best follow back percentage, I would recommend: Following 100 of your competitors followers Like 2-3 of their pictures Comment on at least one of them Of course, this can become tedious, so you can hire a freelancer…
Free Marketing Course – Instagram Introduction
I’m sure everyone knows what Instagram is, and how powerful of a platform it is for your business through visual content. Instagram Stats Instagram generates 120 times more engagement per follower than Twitter Instagram makes it easy to share visual content to your other marketing channels (which I talked about in detail here: Free Marketing Course…
Free Marketing Course – Facebook Pixel
What is the Facebook Pixel? The main purpose of a Facebook Pixel is to track users that navigate on to certain pages of your website. The Facebook Pixel can be used in different ways including: Measure conversions (orders, sign ups, etc.) Get insights about people who visit your site Build custom audiences of recent website…
