Free Marketing Course – Facebook Pixel

What is the Facebook Pixel? The main purpose of a Facebook Pixel is to track users that navigate on to certain pages of your website. The Facebook Pixel can be used in different ways including: Measure conversions (orders, sign ups, etc.) Get insights about people who visit your site Build custom audiences of recent website…

Free Marketing Course – Facebook Business Manager

To create ads on Facebook & Instagram, you need to make a Business Manager Account to create an ad account. Make sense? You can do this if you already have a personal page by clicking this link business.facebook.com and creating a business account, which Facebook will guide you through. Once you’ve created your Facebook Business Account, you…

Free Marketing Course – Top 5 SEO Tips For Your Facebook Page

Claim Your Vanity URL (Username) Choose the Best Name for your Facebook Page: I spoke about this on Free Marketing Course – Lock Up Social Media Usernames, so look back here for more information. Use Keywords in Strategic Locations: The important pieces here are the page name and the about page. Backlink to your Facebook Page…

Free Marketing Course – Facebook Page Guide

Facebook pages have the biggest audience out of all social media platforms and are another voice for your brand or platform. Another reason why Facebook is great is that you don’t have to do much work once you’ve optimised your page. In my Free Marketing Course – How to Cut Posting Time in Half post, I alluded…

Free Marketing Course – How to Cut Posting Time in Half

SOCIAL MEDIA MANAGEMENT TOOLS Using web apps to manage social media posting in one place is a great way to cut your posting time. Here I will be showcasing the platforms you will be able to do that on. Instagram Instagram is a great place to post multiple photos/videos to different social media networks at…

Free Marketing Course – Why Social Media Marketing Is Important

I should have added this to my first post, but here is a list of why social media marketing is important. Improved Search Engine Optimisation: Increased Brand Recognition Improved Brand Loyalty More Opportunities to Convert Higher Conversion Rates Higher Brand Authority Increased Inbound Traffic Decreased Marketing Cost Better Search Engine Rankings Richer Customer Experiences Improved…

Free Marketing Course – Lock Up Social Media Usernames

Before I get into the first lesson, I just want to say I’m going to be very specific and straight to the point. I’m not going to make this a whole essay like other people do, so you should hit the like button just for that. The most important thing to do is have the…

Free Marketing Course – Intro

Before I start getting into the course, I think it’s important to state why/how I started to get into marketing. So, during my final year of university studying Biological & Chemical Sciences, I was worried because I didn’t know what I wanted to do with my life, and it definitely wasn’t that. During that time…

Free Marketing Course

Hey everyone, Here’s another section of my blog that has been collecting dust, but we’re back now. Over the last two months, I’ve been doing a social media marketing course, which I’ve recently completed earlier this month. For those who are interested, I will be going through what I’ve learnt on my blog so you…